AWS & Azure specialists · UK
Guide

Cloud Cost Optimization Guide for AWS and Azure

Cloud cost optimisation is not about cutting everything. It is about finding waste, improving visibility, creating ownership, and reducing spend without breaking performance or resilience.

CFOsCTOsFinOpsEngineering leaders
11 min read Updated June 2026

What this guide covers

  • Why cloud costs get out of control
  • The first seven places to look for savings
  • AWS and Azure checklists
  • What not to cut blindly
  • A simple cost governance model
AWS & Azure specialists80%+ certified technical team80+ clients supported£1.8M+ cloud savings identifiedPractical support, not just advice
Prepared by IG CloudOps cloud specialists. Reviewed by our AWS and Azure certified engineering team. Last updated June 2026.

Why cloud costs get out of control

  • Unused or idle resources
  • Oversized compute
  • Poor tagging
  • Forgotten dev / test environments
  • Over-retention of logs and backups
  • Expensive storage tiers
  • Unused reserved capacity
  • Data transfer surprises
  • Lack of ownership
  • No regular review process

First seven places to look for savings

  1. 1.Idle compute (stopped but billed, forgotten test boxes)
  2. 2.Oversized instances (CPU and memory utilisation low)
  3. 3.Storage tiers (cold data on hot storage)
  4. 4.Backup retention (over-retained snapshots and vaults)
  5. 5.Logging and monitoring volume (verbose by default)
  6. 6.Reserved instance / savings plan coverage
  7. 7.Non-production environments running 24/7

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AWS cost optimisation checklist

  • EC2 right-sizing
  • RDS right-sizing
  • EBS volume cleanup
  • S3 lifecycle policies
  • NAT gateway cost patterns
  • CloudWatch log retention
  • Savings Plans coverage
  • Reserved Instances
  • Trusted Advisor review
  • Cost Explorer tagging and views
  • Consistent tagging strategy

Azure cost optimisation checklist

  • VM right-sizing
  • Azure Hybrid Benefit
  • Reserved instances
  • Storage tiering and lifecycle
  • Log Analytics ingestion tuning
  • App Service Plan sizing
  • SQL right-sizing
  • Backup retention
  • Cost Management views
  • Azure Advisor
  • Resource tagging

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What not to cut blindly

Optimisation that breaks production isn't optimisation.

  • Backups
  • Monitoring
  • Security logging
  • Redundancy
  • Production headroom
  • Disaster recovery
  • Compliance evidence

Cost governance model

Savings stick when ownership and rhythm are built in.

  • Tagging standards
  • Budget alerts
  • Ownership by team
  • Monthly review rhythm
  • Forecasting
  • Approval rules
  • Environment lifecycle policy
  • Architecture review for new workloads
  • FinOps-style accountability

How IG CloudOps helps

AWS and Azure cost reviews
Cloud savings assessments
Waste identification and prioritisation
Safe optimisation plan with engineering support
Cost governance setup
Reporting and forecasting
Ongoing monitoring through CloudOps platform

Frequently asked questions

Related guides

Related resources

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